• “An excellent opportunity to meet key contacts and do business."
  • “The interaction with potential new business partners was very useful.”
  • “A useful enjoyable day”
  • “Not "time off" but very much "time on" for updating knowledge and contacts.”
  • “The seminars were thought provoking and useful.”
  • “The range of exhibitors gives the opportunity for meetings and useful dialogue.”
  • “A true Brokers’ event!”
  • “Truly the groundbed of broker and insurer interaction.”
  • Broker Expo 2011
  • Broker Expo 2011
  • Broker Expo 2011
  • Broker Expo 2011
  • Broker Expo 2011
  • Broker Expo 2011
  • Broker Expo 2011
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Organised by

Broker Expo 2012 is organised by Incisive Media

Marketing Campaign

Broker Expo is organised by Incisive Media, publishers of Insurance Age magazine. The 2010 marketing campaign will consist of a range of “opportunities to see”, promoting the exhibition and it’s exhibitors and sponsors using the following components:

  • Highly targeted direct mail – consistently the most effective form of exhibition marketing
  • Advertising and inserts – key trade titles will carry advertising to generate awareness and inserts to deliver a mechanism for delegate registration while providing a high impact physical reminder of the show
  • Emails and sponsored newswires – go to targeted lists with appropriately segmented messages
  • Web promotion – key to the event campaign is promotion of the URL www.brokerexpo.co.uk, accounting for 100% of exhibition registration
  • Social Media – Broker Expo is heavily promoted to the UK Insurance Industry using tools including Linkedin

New to Social Media? Find out more about our campaign.